Morrigan AI

Using technology to strengthen the foundations of 
independent businesses

The mission

MorriganAI was born from a hard truth: too many successful business owners sell for far less than their companies are worth. After seeing a longtime colleague face that outcome firsthand, CEO Chris Draper realized the issue wasn’t the business. It was that buyers and their backers lacked the tools to understand a company’s true operations and potential.

MorriganAI is changing that. Through advanced data analysis and AI-driven modeling, the company helps reveal how businesses really work and how they can thrive in an AI-augmented future. With nearly 70 million Baby Boomers retiring and trillions in business wealth set to change hands, MorriganAI’s mission is to make those transitions fair, informed, and sustainable.

Raising with Alto

When it came time to raise capital, MorriganAI took an intentional approach. Instead of pursuing large institutional checks, Chris and his team partnered with experienced individual investors who shared their mission and values.

“As a middle-aged founding team, we understand the mindset of retirement investors because we’re saving for retirement too,” Chris explains. “We know what it means to seek opportunity while protecting long-term security.”

Alto provided the ideal platform: a modern, frictionless way for investors to participate through their retirement accounts while supporting meaningful innovation. That alignment has helped MorriganAI build deeper, values-driven partnerships that advance both financial and mission-focused growth.

“Using AltoIRA to invest in MorriganAI was incredibly seamless,” said board member Daniel Miin. “Alto made tapping into retirement capital feel like a modern, intuitive experience. I was able to support a visionary company without the usual friction of alternative investing.”

Advice for founders

Chris believes retirement investing demands clarity and transparency. “You have to show what success looks like and what it means if you only get part of the way there,” he explains. “That kind of honesty builds trust, and trust builds lasting partnerships.”

For MorriganAI, this mindset guides every investor relationship. “It’s not just about raising capital,” Chris says. “It’s about building relationships grounded in shared purpose. Before AltoIRA, we didn’t have a way to make that kind of alignment possible.”

The main takeaway

Whether you’re raising a friends-and-family round or scaling a mission-driven company, MorriganAI’s experience shows how Alto helps founders expand their investor base, remove friction, and keep their raise moving forward.